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The "Build/Buy/Borrow" Edition

The "Build/Buy/Borrow" Edition

Marco Andre
Marco Andre
June 25, 2024

With AI going this fast, you can't do it alone. You need to partner.

This is how I like to think about it and explain it:

And, in a shocking turn of events, I will be using a LEGO metaphor, with memories of some of my favourite LEGO builds ever

1. Buy:

This is like buying a LEGO set that comes with a box and instructions. You open it and start using it almost immediately. Example: Chat-GPT or Microsoft Co-Pilot.

2. Build:

Imagine your data as individual LEGO bricks that need to be organized in a meaningful way. You can use an open-source LLM, and train it to analyze your data and turn it into actionable intelligence. Example: Bloomberg GPT.

3. Borrow:

Think of it as stacking your data on top of a partially built Lego structure. I.e. integrate your data with pre-built AI solutions, tailored to a specific industry. Example: SalesForce Einstein Co-Pilot. (You can also call-it Co-Build, but I'm a marketer, so just looooooveeeeee a good triple B!)

This is of course a simplistic view and there are several nuances. But bear with me, as after all...

"I'm just a (simple) boy".

"In front of a (newsletter) audience."

"Asking them to... read my AI stuff."